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Industry

Game & E-Sports

As a future core industry, the Gaming and e-Sport industry continues to grow at an exponential rate. Recognizing the industry’s potential early on, Jipyong has focused on the Gaming and e-Sport industry since its establishment in 2000 and has amassed an in-depth and comprehensive understanding and experience of the industry through its regular consultation and representation of major domestic gaming companies. Not only does Jipyong advise clients generally in relation to the acquisition and management of IP, to transactions involving investments and publishing, to game plagiarism, to M&A transactions involving game developer companies/publishing companies, to the operation of e-sports teams and the transfer of players, and to sponsorship disputes, Jipyong also has extensive experience in providing specialized advice (including local law and regulatory advice) to clients looking to penetrate the other global markets.

Key Practice Areas Close

    • Contentious and non-contentious work involving gaming IP issues
    • Contentious and non-contentious work related to game publishing and investments
    • Advising on user disputes to create a fair gaming environment and ecosystem
    • Responding to administrative investigations relating to terms and conditions, operation policies, data protection policies
    • Advising on regulatory policies and issues related to the Gaming and E-Sport industry
    • Advising on overseas distribution of games, the global launch of mobile game services
    • Advising on the operation of e-sport teams and player transfers/contract termination

Experiences Close

    • Advised company ‘N’ on its entry into the Southeast Asian gaming market and provided local law and regulatory consultation services in respect of its launch of an overseas mobile game service    
    • Advised company ‘L’ on its acquisition of a gaming company and subsequent capital increase
    • Represented company ‘N’ in a lawsuit filed by users involving account seizures, use suspensions and file recoveries 
    • Advised and represented companies ‘B’ and ‘S’ in a legal action involving game plagiarism (infringement of IP)
    • Represented company ‘N’ in a claim for the return of a highly expensive game item 
    • Represented clients in civil and criminal proceedings against illegal private server operators 
    • Advised on disputes involving gaming companies, item trade brokers and PC cafe companies
    • Advised companies ‘W’ and ‘N’ regarding the anticipated launch of their gaming services
    • Advised company ‘W’ on game money for its global service and local law and regulatory issues